About Haleakala Ranch
Haleakala Ranch, founded in
1888, currently comprises over 30,000 acres of land on the
dramatic slopes of Haleakala. For over 100 years and five
generations, the families who founded and worked the ranch -
clearing thousands of acres of lantana, kalakala and pamakanis,
digging and erecting fence posts, laying and mending water
lines and raising, breeding and driving cattle - are the same
families that are stewards of the Ranch today. These five
generations of tough ranchers have defined a unique Paniolo
lifestyle that encompasses mountain forests and fences with
grazing cattle and horses, historic country towns, rodeos,
polo and cattle drives that are the fabric of Upcountry Maui
and Haleakala Ranch.
The Ranch is an active cattle operation with over 4000 head.
It contains unique areas of pristine native forests, gentle
rolling verdant pastures, arid kiawe brush lands and remote
watersheds stretching from an elevation of 8000 feet to the
Pacific Ocean. The ranching activities, natural environment,
lifestyle and history are resources to be utilized for
economic diversification. As a part of this diversification,
the Ranch has created a master plan for eco-tourism. This plan
identifies alternative forms of economically viable land use
that are environmentally sustainable, will not deplete the
Ranch's resources, are supportive of the local community and
will provide on-going returns to the Ranch's employees and
Our vision is to maintain and
preserve for future generations the vast beauty and rich
ranching traditions held by this corporation for over 100
years. It is our goal to accomplish these while returning
value to our shareholders.
We have the following operations on our lands:
Cattle ranching with a herd
of approximately 4000
Land leases including
farming, ranching, seed corn, protea, poinsettias, lavender,
composting, fresh produce, telecommunications, construction,
and government agencies and contractors.
including: horseback riding, and zipline .